- Discover what makes your business different from your competitors.
- Who are your competitors and what are they doing that works? What are their weaknesses?
- Do you need your marketing to be more effective?
7 STEPS TO SMALL BUSINESS MARKETING SUCCESS
While this may be hard for some business owners to come grips with, like those who feel that "marketing is a
strange form of creative voodoo thinking," marketing is not only a system—it may be the most important system
in any business.